Why the business card is thriving in the electronic age
Business cards have been around a long time in one form or another. The Chinese invented calling cards in the 15th century to give people notice that they intended to visit. European merchants invented trade cards in the 17th century to act as miniature advertisements. They can provoke strong emotions. Nothing will provoke more discussion at a board meeting than the design of the company’s business cards.
That business cards are thriving in a digital age is a forceful reminder that there is much about business that is timeless.