The History of Lorem Ipsum

The History of Lorem Ipsum | www.eklectica.in

If you’re a designer, this phrase is everywhere. Known as “filler text” or “dummy copy” or “Greek copy”, people use it to simulate the appearance of whatever text will ultimately be used in a design. This way, a designer doesn’t have to wait for the text to be written to format it, and they and the client aren’t distracted from the graphical or interactive elements of the design by reading the copy.

At some point, likely in the middle ages, a typesetter had to make a type specimen book, to demo different fonts, and he got the idea that if the text should be insensible, so as not to distract from the page’s graphical features. So he took a handy page of non-Biblical Latin — Cicero — and scrambled it into mostly gibberish. “Lorem” isn’t even a Latin word — it’s the second half of “dolorem,” meaning “pain” or “sorrow”. Thus Lorem Ipsum was born, and began its long journey to ubiquity.

Source: The History of Lorem Ipsum


Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us




Related posts

Why We’re Valuing Facebook Fans All Wrong

Why We're Valuing Facebook Fans All Wrong


Why We're Valuing Facebook Fans All Wrong

Brands are shouting from the rooftops about how many Facebook fans they have – and the number of “likes” does help you spread your message through the news feeds of your fans (more on that tomorrow). But let’s recognize it takes literally one click of one finger to “like” a brand. On the commitment scale, that’s a far cry from getting a tattoo. Source: Mistake Math - Why We're Valuing Facebook Fans All Wrong | Convince and Convert: Social Media Strategy and Content Marketing Strategy Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

How Technology has changed product placement

How Technology has changed product placement


How Technology has changed product placement

With recent advances, companies can now use algorithms to digitally serve you unique product placements based on where you live, your age or your salary. It's a creepy concept, but it could change advertising forever. As Swedish DJ Avicii nonchalantly wanders into Stockholm's Tele2 Arena, the music video of his hit "Lay me Down" starts. As he strolls past the venue's reception; a Grand Marnier poster gets some vital screen time. Everywhere else in the world, the brand is never seen -- a plain wall lies in its place. It's one of the first examples of a new kind of temporary product placement called "digital insertion." Source: Technology changed product placement (and you didn't even notice) Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

The Complete Guide to Drip Campaigns, Lifecycle Emails and More

The Complete Guide to Drip Campaigns, Lifecycle Emails and More


The Complete Guide to Drip Campaigns, Lifecycle Emails and More

Often called drip campaigns but known by many other names—drip marketing, automated email campaign, lifecycle emails, autoresponders and marketing automation—the concept is the same: they’re a set of marketing emails that will be sent out automatically on a schedule. Perhaps one email will go out as soon as someone signs up, another will go out 3 days later, with one more going out the next weekend. Or, the emails can be varied based on triggers, or actions the person has performed like signing up for your service or making a purchase, which is why they're also sometimes called behavioral emails. Source: What is Drip Marketing? The Complete Guide to Drip Campaigns, Lifecycle Emails and More - The Zapier Blog - Zapier Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

Leave a comment