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Dove Adidas and JetBlue Top Loyalty Program Rankings
Loyalty Management

Dove Adidas and JetBlue Top Loyalty Program Rankings


Dove Adidas and JetBlue Top Loyalty Program Rankings

Dove, Adidas and JetBlue get high marks for loyalty program satisfaction, according to a new report from Bond Brand Loyalty, which has changed its name from Maritz Loyalty Marketing. In its fourth-annual study of more than 6,000 consumers, the agency found that 69% of participants in loyalty programs are satisfied with them

How a Loyalty Program can Boost Revenue
Loyalty Management

How a Loyalty Program can Boost Revenue


How a Loyalty Program can Boost Revenue

This is why loyalty programs that give away free miles, points, or credits are often so successful. According to statistics from Access Development, ..

FMCG Marketers Are Going Digital With Loyalty Programs
Loyalty Management

FMCG Marketers Are Going Digital With Loyalty Programs


FMCG Marketers Are Going Digital With Loyalty Programs

Now, that reputation is changing as more marketers enlist social media and mobile to link loyalty programs with real-world data. While big-name ..

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