How Data Science Is Transforming Sales and Marketing

How Data Science Is Transforming Sales and Marketing


How Data Science Is Transforming Sales and Marketing

Data science – and predictive analytics, in particular – is moving the goalposts for salespeople and marketers alike. In fact, it’s moving the entire stadium. Predictive analytics is the foundational discipline that can make marketing more effective and targeted, and your salespeople better informed and more precise in their messaging. Predictive analytics leverages a variety of techniques, including statistical analysis, modeling, machine learning, and data mining, to enable us to predict the future. Source: How Data Science Is Transforming Sales and Marketing Rights to all content (text, images, videos etc.) with post source. If you think attribution is in error email us

9 Things You Need To Know About Data Big and Small

9 Things You Need To Know About Data Big and Small


9 Things You Need To Know About Data Big and Small

There are many great resources that detail the benefits of Big Data. But with the Big Data journey barely really beginning, it seems opportune, even for an excited proponent of how it can help us, to express a few cautionary notes on Data, Big and Small Source: 9 Things You Need To Know About Data Big and Small Rights to all content (text, images, videos etc.) with post source. If you think attribution is in error email us


How Predictive Analytics Is Transforming eCommerce & Conversion Rate Optimization


How Predictive Analytics Is Transforming eCommerce & Conversion Rate Optimization

Have you ever dreamed about learning what products your customers would be the most likely to buy in advance? How great would it be if you could maximize your profits by determining the highest price a customer will pay for a product? What if you could optimize customer service to resolve concerns proactively before they become issues? Do you think this sort of advanced insight would allow you to make even more money from your eCommerce efforts? Predictive analytics is making all these dreams a reality by offering solutions for these three areas and much much more. Source: How Predictive Analytics Is Transforming eCommerce & Conversion Rate Optimization Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us