QR codes: the good, the bad and the ugly

QR codes: the good, the bad and the ugly

QR codes: the good, the bad and the ugly |QR4U.in

Over the past couple of years, QR codes have cropped up everywhere from billboards to ketchup bottles, and have become a must-have gimmick for some marketers.

When used well, QR codes can be a useful tactic for marketers, when used badly they’re utterly pointless.

Here are some excellent examples of QR codes, good and bad,


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QR codes for tourists will be installed in Sao Paulo, Brazil

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A recent announcement from São Paulo Turismo in Brazil has revealed that new tourist signs will be installed for pedestrians in the city’s downtown area, featuring QR codes that will help people to locate local attractions and obtain the directions that they require to their intended destinations. These quick response codes will also provide additional information and facts about each location. Source: QR codes for tourists will be installed in Sao Paulo, Brazil Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

Tombstones Are Being Engraved With QR Codes Linked to Life Stories Of The Buried

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QR Codes Are Alive and Well and Living in China

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QR codes have been called many names. Ugly. Has-been. A failure. Marketing expert Scott Stratten even has a book out called "QR Codes Kill Kittens." But not so fast: In China, those checkerboard-like codes are enjoying a renaissance. That's thanks to WeChat, Tencent's hot mobile app, which has 272 million monthly active users and features a QR code scanner. WeChat blends elements of Facebook, Instagram and WhatsApp, and it's branching into e-commerce. Source: QR Codes Are Alive and Well and Living in China | Global News - Advertising Age Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

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