QR Codes and Their Role in Gift Card and Loyalty Programs
QR codes can be integrated with your loyalty program database. QR codes allow your customers to enroll in your loyalty programs instantly, give them an incentive to visit your store, and enable you to learn more about your customers and what makes them tick.
With a point-of-sale software plug-in, a QR code can be printed at the bottom of every receipt along with a call-to-action encouraging customers to scan the QR code. When customers scan the QR code, they can be automatically enrolled in your loyalty program and begin earning rewards.