Your Media Business Will Not Be Saved

Your Media Business Will Not Be Saved


Your Media Business Will Not Be Saved

Video will not save your media business. Nor will bots, newsletters, a “morning briefing” app, a “lean back” iPad experience, Slack integration, a Snapchat channel, or a great partnership with Twitter. All of these things together might help, but even then, you will not be saved by the magical New Thing that everyone else in the media community is convinced will be the answer to The Problem. Source: Your Media Business Will Not Be Saved — Medium Rights to all content (text, images, videos etc.) with post source . If you think these are wrongly attributed email us

How GPS Came to Be—and How It May Be Altering Our Brains

How GPS Came to Be—and How It May Be Altering Our Brains


How GPS Came to Be—and How It May Be Altering Our Brains

We use GPS today to guide airplanes, ships, and tractors. It keeps tabs on sex offenders and helps find oil deposits. “GPS surveys land, and builds bridges and tunnels,” Milner writes. “GPS knows when the earth deforms; it senses the movement of tectonic plates down to less than a millimeter.” GPS can tell you how long until your Uber arrives—and even let you know if someone nearby is interested in a one-night stand. The set of technological challenges that had to be solved to enable all of this was formidable. Source: How GPS Came to Be—and How It May Be Altering Our Brains – Bloomberg Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

What does the ‘i’ in iPhone really mean?

What does the ‘i’ in iPhone really mean?


What does the ‘i’ in iPhone really mean?

At an Apple event in 1998, Steve Jobs introduced the iMac, explaining the link between “i” and “Mac.” Jobs followed these statements with a slide that expanded upon what else the “i” means to Apple: internet  individual  instruct  inform  inspire  Since then, the “i” has moved beyond its Internet-centric meaning; Apple probably didn’t have the Internet in mind when naming the original iPod. But as Apple continues to grow into other markets, including smartwatches and TV boxes, its famous prefix seems to be falling to the wayside. Instead of iWatch and iTV, we have Apple Watch and Apple TV. Perhaps this is because we no longer need to know our devices connect to the Internet — it’s something we’ve come to expect. Source:  Here’s what the ‘i’ in iPhone means Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

The denim dictionary: Every jean style you need to know

The denim dictionary: Every jean style you need to know


The denim dictionary: Every jean style you need to know

The denim world is no longer a dictatorship but a democracy. Each day you can cast your vote for whatever jean you see fit, trends be damned. With so many varieties available, shopping for denim can be overwhelming. We’ve broken down the huge variety of today’s most popular styles to help you navigate the vast blue jeans seas, and to properly exercise your freedom of choice. Source: The denim dictionary: Every jean style you need to know Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

The Invention of Pad Thai

The Invention of Pad Thai


The Invention of Pad Thai

Phibunsongkhram, better known as Phibun in Western historical accounts, had played a prominent role as a military officer in a coup that stripped Thailand’s monarchy of its absolute powers, and in 1938, he became prime minister. Thailand, which was then known as Siam, had never been colonized, but it was surrounded by French and British colonies. Siam was also an ethnically diverse country with strong regional identities. Worried about his country’s independence, disintegration, and, most of all, support for his rule, Phibun decided to transform the country’s culture and identity. Phibun passed 12 Cultural Mandates (which included changing the name of the country to Thailand) exhorting the Siamese people to be productive, well-mannered, and proud of their country. As part of his campaign, Phibun ordered the creation of a new national dish: pad Thai. The exact origins of pad Thai remain contested. According to some accounts, Phibun announced a competition to create a new, national dish. Phibun’s son, however, says that his family cooked the dish before Phibun made it government policy, although he does not remember who invented it. Either way, the dish’s roots are Chinese. Its full name is kway teow phat Thai. Kway teow means rice noodles in a Chinese dialect, and the entire name means stir-fried rice noodles Thai-style. Noodles and stir-frying are very Chinese, and immigration likely brought the practice to Siam. Flavors like tamarind, palm sugar, and chilies were the Thai twists. By releasing a pad Thai recipe and promoting it, Phibun turned one potential take on stir-fried noodles into a national dish – a uniquely Thai dish which would help to unify the country. Source: The Invention of Pad Thai Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

The Hidden Stories In Your Kitchen

The Hidden Stories In Your Kitchen


The Hidden Stories In Your Kitchen

Look around your kitchen. Big or small, it’s probably full of gadgets and tools. We use these things daily, but we never think that hard about where they came from in the first place. Look closer, though: There are hidden stories in your kitchen. | www.eklectica.xyz #eklectica See the hidden stories in your kitchen here. Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

A Gentleman’s Guide to Linen

A Gentleman’s Guide to Linen


A Gentleman’s Guide to Linen

Linen shirts have long been a summer staple. Not to be confused with its denser, denim-like cousin chambray (so 2014), linen is made solely from the fibers of the flax plant. The name comes from the Latin word for the plant, linum, and it’s correspondingly one of the earliest man-made fabrics. 36,000-year-old linen fibers were discovered in Georgia in 2009. Ancient priests wore it and pharaohs were buried in it. Lately, linen is simply part of the palette of global fashion, as easy to encounter on the streets of Istanbul as Williamsburg. Source: A Gentleman’s Guide to Linen | Maxim Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

History of Solitaire, Patience, and other single-playercard games

History of Solitaire, Patience, and other single-playercard games


History of Solitaire, Patience, and other single-playercard games

Solitaire the card game most likely came about toward the end of the 18th century, perhaps “in the Baltic region of Europe and possibly as a form of fortune-telling.” The theory is that the popularity of the game rose with the popularity of cartomancy, or divination by cards, as well as tarot card reading. Moreover, in Scandinavian countries, the game is apparently known as cabale, which is related to cabal, a “mystical interpretation of the Old Testament.” Cabal gives us Kabbalah, that mystical (and trendy) form of Judaism. Source: A brief history of Solitaire, Patience, and other card games for one Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

The Reinvention Of Absolut

The Reinvention Of Absolut


The Reinvention Of Absolut

Absolut vodka has been around since the late nineteenth century, but the Absolut most of us know was propelled to fame by their iconic campaign with ad agency TBWA, which ran for a mind-boggling 25 years. If you were around in the ’80s and ’90s, chances are you saw the ads somewhere – plastered on a billboard, stamped on the back of a magazine. Absolut was cool. U.S. sales jumped from 10,000 cases sold in 1980, to 4.5 million cases sold in 2000. While vodka still owns roughly a quarter of spirits sales by volume in the U.S., growth has been stagnate for almost half a decade. Whiskey has now replaced vodka as the fastest growing spirit category. Why? Because it’s become completely passé to drink vodka. Not only that, but part of the appeal of the craft whiskey movement is the story behind the whiskey. You know how it goes: our distillery, built on a hundred year old farm, takes the finest corn and wheat and uses a century-old family recipe to produce the finest bourbon in all the land. These stories of so-called craftsmanship convey value that a club goer wouldn’t care about, but that a modern day, hip, self-aware drinker will. So where does Absolut find itself amidst this craft whiskey fever? It seems that they’ve seized upon this trend of “uncool” coolness. With the launch of their new vodka, Elyx, Absolut isn’t choosing to go after Goose or other vodka brands, they’re courting whiskey drinkers. Source: The Reinvention Of Absolut: How To Sell Luxury Vodka From The ’80s In A Craft World | VinePair Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

The Unusual Origins of 6 Famous Brands

The Unusual Origins of 6 Famous Brands


The Unusual Origins of 6 Famous Brands

Many famous brands got their start in straightforward ways. For example, agricultural machinery giant John Deere was founded in the 1830s by an Illinois blacksmith who invented an innovative plow, and candy behemoth Mars Inc. can trace its beginnings to the early 1920s, when then-struggling candy maker Frank Mars launched the Milky War bar, which proved an immediate hit. However, when it comes to other iconic brands, the stories of how they were established might surprise you. Source: The Unusual Origins of 6 Famous Brands — HISTORY Lists Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

How Lego rebuilt its brand brick by brick

How Lego rebuilt its brand brick by brick


How Lego rebuilt its brand brick by brick

Lego, taking its name from ‘leg godt’, Danish for ‘play well’, began life in the early 1930s. In the 1950s the company, with founder Ole Kirk Kristiansen’s son Godtfred at the helm, introduced its system of play concept, with the interlocking plastic bricks we know today arriving in 1958. Through the introduction of its core principles of play, the company’s mission was, and still is, to inspire and develop the builders of tomorrow, enabling children to learn through play – thus ‘playing well’. But Lego’s journey hasn’t been smooth, with decades of success preceding a brush with bankruptcy, followed by its meteoric rise in recent years to become the most powerful brand in the world, according to a February study published by Brand Finance. Source: Well played – How Lego rebuilt its brand brick by brick | The Drum Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us