Source: Jerry Seinfeld Won A Clio Award, Gave Scathing Speech Mocking Advertising – Digg
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The Coke bottle is one of those few landmark consumer items to make the leap from consumer item to cultural icon. Millions of us drink from one of them every day, while Andy Warhol also used the bottle in his art. Marilyn Monroe once clutched a Coca-Cola bottle while clad in a polka dot bikini. How to extend its brand was a question the Atlanta-based Coca-Cola faced that question in the early 1900s. Back then Coca-Cola was packaged in a straight-sided bottle with the logo embossed on it, and “competitors like Celery Cola, Toca Cola, Mako Cola—there were over 1,200 people that tried to imitate the logo. The company got fed up, and came up with a solution: create a “distinctive package.” Source: How the Coke Bottle Got Into Shape - The Daily Beast Rights to all content (text, images, videos etc.) with post source . If you think these are wrongly attributed email us
Getting familiar with the lexicon of digital advertising quickly paves the way for future growth and success, but it’s no easy feat. Before a person can begin to master the concepts that make ad tech tick, they must understand the vocabulary. To facilitate the process, here's a mini dictionary with the terms and phrases you’ll need to know to be successful. Source: The Beginner’s Guide to Ad Tech | Yashi Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us
The first newspaper ad in America came way back in 1704 when someone was trying to sell a house on Long Island. Since then, the advertising industry has undergone a huge transformation. Over the years, we've seen dozens of ads that have done much more than just convince us to buy a product or service. The very best campaigns have impacted the way we communicate and interact with one another, from the coffee breaks we enjoy, to clothes we wear to work, to the videos we share online. Keeping that in mind, here are 14 ads that have shaped our culture. See them on Pinterest 14 Ads That Changed The World | Business Insider India Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us