Is Your Retail Staff Ready For Digital

Is Your Retail Staff Ready For Digital

Is Your Retail Staff Ready For Digital | IntelliRetail.com #IntelliRetail

Retail staff in stores will have to change how they work as more shops begin to roll out digital solutions in their stores, leading directors in retail have said.

As part of a seamless customer experience, retailers are trying to implement omnichannel solutions to tie up their online, mobile and in-store offerings. When digital solutions hit the shop floor, the existing shop assistants will have to be retrained and learn how to get the most out of the new tools, which may be complicated.

Source: Retail staff will have to change as digital strategies take over


Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us




Related posts

Why Retailers Keep Sending You Catalogs

Why Retailers Keep Sending You Catalogs


Why Retailers Keep Sending You Catalogs

Many things made with paper have become relics because of computers and the Internet: the Rolodex, multi-volume encyclopedias, even physical maps. Now take a look in your mailbox or somewhere around your house. There's a good chance you'll see a shopping catalog, maybe a few of them now that it's the holiday season. So why, in the digital age, are they still around? Source: Here's Why Retailers Keep Sending You Catalogs : NPR Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

Why Does Rude Service at Luxury Stores Make Consumers Go Back for More?

Why Does Rude Service at Luxury Stores Make Consumers Go Back for More?


Why Does Rude Service at Luxury Stores Make Consumers Go Back for More?

For many people, the idea of purchasing a luxury product in a high-end boutique comes with the stigma of snobbery and rude salesclerks. But when they are rejected in real life,a new study in the Journal of Consumer Research reveals that a person’s desire for brand affiliation and willingness to purchase and display the item actually increases. “Our research highlights the fact that we are profoundly attuned to social threats and are driven to buy, wear, and use products from the very people who are disrespectful to us,” write authors Morgan K. Ward (Southern Methodist University) and Darren W. Dahl (University of British Columbia). Source Rights to all content (text, images, videos etc.) with post source . If you think these are wrongly attributed email us

Wait. You can trademark the layout of a store?

Wait. You can trademark the layout of a store?


Wait. You can trademark the layout of a store?

Apple won a legal victory yesterday when the European Court of Justice ruled it could trademark the layout of its stores, just as it has in the US. But how does that work? The legal standard in question—whether a consumer could reasonably mistake our office for an Apple store—isn’t going to be met. But more importantly, Apple’s US trademark, officially granted last year, is the result of a nearly three-year process of refinement to ensure that it wouldn’t protect functional items (i.e., you can’t trademark tables in your store) and that, altogether, it comprises a unique identity. Source: Wait. You can trademark the layout of a store? – Quartz Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

Leave a comment