How To Create Loyalty Programs Consumers Will Actually Get Excited About

How To Create Loyalty Programs Consumers Will Actually Get Excited About

Consumers can smell empty rewards points a mile away. Here’s how to do loyalty programs that will actually spread some delight.




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The big list of little things that destroy your customer experience


The big list of little things that destroy your customer experience

#476846413 / gettyimages.com We often spend too much time focusing on ‘big’ things (technology advancements, business transformation etc etc) and tend to forget, or neglect, the myriad of ‘little’ things in our businesses that we could improve. Individually, these little things do not threaten the success of the business but collectively hey can pose a serious, but not obvious, threat to our businesses and the customer experiences that we are aiming to deliver. Here's around 90 different responses from an eclectic group of smart, knowledgeable and savvy professionals offer a great insight into the things that they believe damage their personal customer experience.

The History of the Call Center And How Customer Service Got So Annoying

The History of the Call Center And How Customer Service Got So Annoying


The History of the Call Center And How Customer Service Got So Annoying

Customer support is a big frustration of the public. We want to be treated well, we want the human on the other end of the line to correctly pronounce our name, we want them to be friendly even when we're not, and (most importantly) we want our problem solved.


Smart Appliances to Create a Customer Service "Circle of Love"


Smart Appliances to Create a Customer Service "Circle of Love"

Salesforce CEO Marc Benioff has strong opinions about the future of technology, and he's not afraid to express them.

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