Posted October 9, 2016 in Loyalty Management
This is why loyalty programs that give away free miles, points, or credits are often so successful. According to statistics from Access Development, ...
Consumers can smell empty rewards points a mile away. Here's how to do loyalty programs that will actually spread some delight.
Once consumers are passionate about a brand, they need different things. They certainly don’t need to be sold to anymore – at least not like they were sold to at first. Now they need to be reminded that they’re making the right choice every time they buy, and they need to feel rewarded for the decision to lock in