How To Create Loyalty Programs Consumers Will Actually Get Excited About
Consumers can smell empty rewards points a mile away. Here’s how to do loyalty programs that will actually spread some delight
Smart Appliances to Create a Customer Service "Circle of Love"
Salesforce CEO Marc Benioff has strong opinions about the future of technology, and he’s not afraid to express them
Inspiring Customer Loyalty and Love
Every business wants loyal customers for a number of reasons. From a return on investment perspective, it can cost a company five times more to acquire new customers than satisfying and retaining current ones. Businesses may use a number of metrics to measure customer loyalty, but retention rate remains one of the most critical measures of loyalty
10 Ways to Use Social Media to Skyrocket Your Customer Loyalty
The best startups have a customer loyalty strategy – after all, it’s a lot easier and cheaper to keep happy customers than it is to recruit new ones. Every weapon at your disposal has to be used in the war for brand awareness and customer loyalty
How Social Media Is Reinventing Customer Service
It’s hard to ignore the major impact social media is having across the globe. As of 2012, users were uploading 72 hours of video to YouTube every minute. Celebrities have accumulated millions of Twitter followers, without paparazzi, in an online medium where they control their own message
Loyalty Management
How Social Media Is Turning Customer Care Upside-Down – and Making It Strategic Again
How Social Media Is Turning Customer Care Upside-Down – and Making It Strategic Again
Social media connecting peopleNot too long ago, customer care—the proverbial contact center—was regarded as a necessity. It was corporate overhead; operational in nature, something that fulfilled a customer-facing function, much like express lane checkers at a grocery store or tellers at a bank. Move ‘em in, move ‘em out, keep ‘em happy
How Social Media Can Increase Customer Satisfaction
Satisfied customers are valuable to a business for a number of reasons. Not only are happy customers more likely to shop with you again but they are far more likely to spread positive sentiment about their experience which will help to attract new customers to you. The true test for any business comes when things go wrong
The History of the Call Center And How Customer Service Got So Annoying
Customer support is a big frustration of the public. We want to be treated well, we want the human on the other end of the line to correctly pronounce our name, we want them to be friendly even when we’re not, and (most importantly) we want our problem solved
Aimia Inc (TSE:AIM) Receives Average Rating of "Hold" from Analysts
Aimia is engaged in loyalty management . The Company, through its subsidiaries, operates in three regional business segments: Canada, the United ..