Americans Have Been Cursing at Automated Checkouts Since 1937

Americans Have Been Cursing at Automated Checkouts Since 1937

Americans Have Been Cursing at Automated Checkouts Since 1937 | IntelliRetail.com

Who enjoys struggling with microscopic barcodes and unmarked bits of produce in the self-checkout lane? Nobody? Too bad; self-automated modules are here to stay. With a few exceptions, virtually every new grocery store in America is asking consumers to do a bit of work at the end of their trip, reducing face-to-face interaction with employees and, theoretically, overhead costs.

Self-checkout feels like a product of the disconnected Internet age, but in fact, the concept is nearly 80 years old. Next time you openly swear at a fritzing scanner, direct the sentiment at Clarence Saunders. Born 1881 to a Virginia tobacco farmer, Saunders spent a lifetime grasping for heights of shopping automation even greater than we know today, then falling and bootstrapping himself back up again and again.

Source: Americans Have Been Cursing at Automated Checkouts Since 1937 – CityLab


Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us




Related posts

The Psychology Of Free Samples

The Psychology Of Free Samples


The Psychology Of Free Samples

People love free, people love food, and thus, people love free food. Retailers, too, have their own reasons to love sampling, from the financial (samples have boosted sales in some cases by as much as 2,000 percent) to the behavioral (they can sway people to habitually buy things that they never used to purchase). It’s true that free samples help consumers learn more about products, and that they make retail environments more appealing. But samples are operating on a more subconscious level as well. “Reciprocity is a very, very strong instinct,” says Dan Ariely, a behavioral economist at Duke University. “If somebody does something for you”—such as giving you a quarter of a ravioli on a piece of wax paper—“you really feel a rather surprisingly strong obligation to do something back for them.” Source: The Psychology Behind Costco's Free Samples - The Atlantic Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

Creating Engaged Brand Evangelists with Social Media

Creating Engaged Brand Evangelists with Social Media


Creating Engaged Brand Evangelists with Social Media

For nearly 10 years, social media has been in the spotlight and, at the same time, a thorn in the side of many companies. Retailers in particular are constantly reminded of social media’s influence. Instead of steeping themselves in expert tips and hacks, companies would be wise step back and remember what's at the core of the social interaction: Social platforms are merely tools for achieving a higher goal, which is creating an engaged customer base of brand evangelists. Source: Fashioning a Memorable Retail Experience That People Will Share - Yahoo Finance Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

iBeacons in retail stores blowing up app usage, ad engagement

iBeacons in retail stores blowing up app usage, ad engagement


iBeacons in retail stores blowing up app usage, ad engagement

One of the big debates regarding iBeacons, the tech that allows iOS apps to receive location-aware notifications over Bluetooth LE, is whether or not the experience will become intrusive for users. Imagine having your local grocery store’s app installed. Once the store has installed a few beacons, you could soon find yourself overcome with notifications as you walk around without ever even opening the app. You run the risk of users getting frustrated and potentially avoiding or deleting the app entirely. However, that hasn’t been the case when it comes to the iBeacons installed by inMarket in grocery stores across the country - app and ad engagement has skyrocketed since rolling out the platform. Source: iBeacons in retail stores blowing up app usage, ad engagement | 9to5Mac Rights to all content (text, images, videos etc.) with post source. If you think these are wrongly attributed email us

Leave a comment