FMCG Marketers Are Going Digital With Loyalty Programs

FMCG Marketers Are Going Digital With Loyalty Programs

FMCG Marketers Are Going Digital With Loyalty Programs

Now, that reputation is changing as more marketers enlist social media and mobile to link loyalty programs with real-world data. While big-name …




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10 Ways to Use Social Media to Skyrocket Your Customer Loyalty


10 Ways to Use Social Media to Skyrocket Your Customer Loyalty

The best startups have a customer loyalty strategy – after all, it’s a lot easier and cheaper to keep happy customers than it is to recruit new ones. Every weapon at your disposal has to be used in the war for brand awareness and customer loyalty.

How a Loyalty Program can Boost Revenue

How a Loyalty Program can Boost Revenue


How a Loyalty Program can Boost Revenue

This is why loyalty programs that give away free miles, points, or credits are often so successful. According to statistics from Access Development, ...

Top 4 Brand Loyalty Mistakes

Top 4 Brand Loyalty Mistakes


Top 4 Brand Loyalty Mistakes

Once consumers are passionate about a brand, they need different things. They certainly don’t need to be sold to anymore – at least not like they were sold to at first. Now they need to be reminded that they’re making the right choice every time they buy, and they need to feel rewarded for the decision to lock in

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